About us
A stitch. A story. A timeless legacy.
Born from a passion for preserving India's rich textile heritage, Clofer weaves together tradition and contemporary design. Each piece tells a story of skilled artisans, timeless craftsmanship, and the vibrant spirit of ethnic fashion.
Our journey began with a simple vision: to create clothing that honors the past while embracing the present. Every fabric is carefully selected, every print thoughtfully designed, and every stitch made with intention.
We believe that fashion is more than what you wear—it's an expression of identity, culture, and values. Through our collections, we celebrate the beauty of Indian craftsmanship and the women who wear it with pride.
From block prints to intricate embroidery, each Clofer creation is a testament to the artistry that has been passed down through generations. We are committed to sustainable practices, ethical production, and supporting local artisans.
Fashion fades, but style and heritage are eternal.
Stuti Desai
FOUNDER, CLOFERStuti Desai's love for ethnic fashion began in her grandmother's wardrobe, surrounded by vintage sarees and hand-embroidered dupattas. With a background in textile design and a deep appreciation for Indian craftsmanship, she founded Clofer to bridge the gap between tradition and modernity.
Her vision is simple yet powerful: to create a brand that celebrates India's textile heritage while empowering women to express their unique style. Every collection is a reflection of her commitment to quality, authenticity, and timeless elegance.
When she's not designing, Stuti can be found exploring local markets, collaborating with artisans, and dreaming up the next chapter of Clofer's story.
